Manchester United’s head coach, Ruben Amorim, is making waves once again with his firm approach to player performance and discipline. In a season filled with difficulties, Amorim has been unyielding in his expectations, as demonstrated by his recent decision to exclude Marcus Rashford from the squad due to concerns over his dedication in training and attitude. Now, the Portuguese manager has shifted his focus to another struggling player—Rasmus Højlund.
Højlund, who joined United from Atalanta for a hefty fee of £72 million in 2023, has found it difficult to make an impact in the Premier League. His performances have fallen far short of expectations, with the Danish forward managing just two goals in 21 league appearances so far this season. Moreover, he has yet to register a single assist, further emphasizing his struggles in front of goal. The disappointment surrounding his form is exacerbated by comparisons to former United defender Aaron Wan-Bissaka. After being sold to West Ham for £15 million, Wan-Bissaka has surprisingly outperformed Højlund in terms of attacking contributions, scoring twice and providing two assists this season. Højlund’s ongoing goal drought, which now extends to 16 consecutive matches, has become a significant concern for the club’s coaching staff.
Amorim’s dissatisfaction with the 21-year-old striker has become increasingly apparent in recent weeks. His patience seems to be wearing thin as he watches Højlund fail to deliver in front of goal. Following another disappointing performance, Amorim addressed the situation with striking honesty during a post-match interview. He did not hold back in his criticism, making it clear that the young forward is under immense pressure to turn his form around. “I can’t hide it anymore; he’s responsible for our current poor form, and I’m not happy with it. He must start working hard in the next two games or leave the club,” Amorim stated firmly.
This strong message leaves little room for doubt regarding the coach’s stance on underperformance. Amorim’s no-nonsense approach highlights his commitment to maintaining high standards within the squad and ensuring that every player contributes effectively. His ultimatum to Højlund serves as a warning that complacency will not be tolerated, regardless of a player’s price tag or reputation.
As the season progresses, all eyes will be on Højlund to see whether he can rise to the challenge and prove his worth. With Amorim demanding immediate improvement, the young striker must quickly find his form or risk facing an uncertain future at Old Trafford.
